Bob Benson

A part of my appreciation for the good which moments bring has come from awareness and recognition. But it has also come from a correspnding sadness which arises from their passing. When something that can never quite be reenacted comes to an end (and all moments are that way), I feel a pensiveness within. This pensiveness gives my life a quality that might be best described as bittersweet. And those moments take on double meaning and richness – because they are here now – and because they will not always be.

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The single largest frustration in the massage field is the waste of resources and training resulting from high attrition among those who start practicing massage therapy. While some affected individuals may have made an ill-suited vocational choice and others underestimated the profession’s physical demands, most appear to stumble in assembling the self-confidence and persistent salesmanship necessary to develop a professional practice

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Experiencing a massage therapy session is its own best advertisement for changing perceptions. A recent national consumer survey found Americans had overwhelmingly positive feelings about their massage experience. Ninety-four percent express favorable feelings. Fully 85 percent expressed very favorable feelings about their most recent massage, with 37 percent rating it a perfect ten-out-of-ten. What is striking is that there are very few detractors. Most of those who haven’t yet received a massage simply haven’t felt a need for it

“Experiencing a massage therapy session is its own best advertisement for … Read More