Bob Garfield

Advertising is not a rifle; it is a shotgun, and any campaign featuring outdoor boards of a cartoon animal inevitably will catch children in its spray.

September 1, 2020 by geoff

“Advertising is not a rifle; it is a shotgun, and any campaign featuring outdoor boards of a cartoon animal inevitably will catch children in its … Read More

Chain letters are the postal equivalent of intestinal flu: you get it and pass it along to your friends.

September 1, 2020 by geoff

“Chain letters are the postal equivalent of intestinal flu: you get it and pass it along to your friends.” Bob Garfield

I can hardly believe that I even know this, but I am aware that Noah Webster’s original dictionary, apart from being the first truly American lexicography, was a kind of line in the sand. It claimed a very discrete, American form of the English language, explicitly to compare it to the English of our erstwhile colonial masters who had been operating under Dr. Johnson’s dictionary rules for well over a century.

September 1, 2020 by geoff

“I can hardly believe that I even know this, but I am aware that Noah Webster’s original dictionary, apart from being the first truly American … Read More

Bob Garfield

Reach out to use for a consultation.